Paris, 22 June 2011
The world's air travelers have spoken yet again: AirAsia is the world's best low-cost airline for the third consecutive year!
In the annual global survey conducted by respected London-based aviation consultants Skytrax, almost 19 million travelers polled worldwide chose AirAsia as the World's Best Low Cost Airline for the third consecutive year. AirAsia came out tops in the independent survey that measures airlines' product and service standards.
AirAsia is now the world's biggest airline customer for the A320 family with an order for 375 aircraft to date. So far, 89 A320s have been delivered.
AirAsia Deputy Group CEO Dato' Kamarudin Meranun accepted the award on behalf of the airline at the ceremony in Paris, France yesterday. The award ceremony was held as part of the Paris Air Show. AirAsia was also named Best Low Cost Airline Asia in the same ceremony.
Tan Sri Dr Tony Fernandes, AirAsia Group CEO, said, "We are very humbled by the support that our guests have given to us. AirAsia being voted the best in the world for a third consecutive year proves that our constant efforts to improve and innovate on our products and services are working. This award is very special to all of us at AirAsia as it is voted by travellers, and we are very proud to be the People's Champion once again."
"This award is attributed to all AirAsia staff - the Allstars, who are the pillar of AirAsia's success. We are turning ten this year, and I am sure they would be delighted to know that the passion, dedication, hard work, creativity and commitment that they invest in AirAsia everyday has resulted in the best present we could receive for AirAsia's tenth birthday – being the world's best for the third consecutive year," Fernandes added.
AirAsia remains a popular choice among air travelers with its consumer-friendly products and services, including low fares, a modern fleet, an extensive network and great flight frequencies, convenient booking and payment channels, and choose-your-own features for meals, seats and baggage allowances.
The airline is known for its innovations, popularizing technology-backed travel services such as web and mobile bookings; web, mobile and kiosk check-in services; no admin fees and the use of social media platforms such as Facebook, Twitter, YouTube and its blog in communicating with guests in real-time throughout the globe.
AirAsia's operations are anchored in its mission to democratise travel, encapsulated in its tagline Now everyone can fly. It has ferried more than 120 million guests to date. AirAsia has also established itself as the Truly Asean (Association of Southeast Asian Nations) airline, with its unmatched connectivity in the region and its "sky bridges" – routes – that link the capitals and communities of Southeast Asia to each other and beyond.
Since its launch as a Low-Cost Carrier in late 2001, AirAsia has grown from 250 employees, two aircraft and one destination to an Asean-wide Group with more than 8,000 employees, 104 aircraft and more than 78 destinations. AirAsia has been operationally profitable from day one of its launch as a low-cost carrier. Together with its low-cost, long-haul affiliate AirAsia X, the airline now links three continents – Asia, Australia and Europe.